OZWAY VS DEMO

A traditional product demo typically costs around $250 for a 5-hour session and allows consumers to discover your product in-store. However, results can vary significantly depending on store traffic, weather conditions, booth location, day of the week, and several other factors. In many cases, only about 65 consumers actually interact with the product during the demonstration. 

• But what do you really know about the consumers who discovered your product?
• Were they already familiar with your brand?
• Were they discovering your product for the first time?
• What did they think of it?
• Do they intend to purchase it?
• What barriers are preventing them from buying?
• How does your product compare to competing brands?

OZWAY fills an important gap in the natural and organic industry by transforming every distribution into product discovery, brand awareness, and actionable consumer insights.